It’s the most essential ingredient in effective communication.”As business leaders start looking at how this year will end and begin planning for the next year, the words of Stephen Covey in the title ring true as leaders develop their new operational plans. Operational planning is comprised of the four guiding elements of the business: People, Process, Technology and Compensation. In Chapters 4 and 5 of our most recent book, “Finding the Missing Piece: The Impact of Effective Communications on Sustainable Success”, we focus on the communications involved in operational planning and why it is critical to the effectiveness of an organization’s overall communication strategy.Drawing on the definition of business alignment as the process of matching the organization’s tactics to the available or readily acquirable resources to achieve its strategic objectives, we will focus on the available or readily available resources needed to achieve the strategic objectives. In leveraging operational communications, leaders...
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